What do you think President Obama Needs to Say Tonight?

What do you think President Obama has to say in tonight’s speech to help America turn the corner to meaningful, effective health care reform?

One thing I’d love to see the President introduce is several specifics that are easy to understand; the benefits to Americans of those specifics and the costs of not acting on those specifics.  Right now the whole discussion is just too unwieldy and then the simplicity of inane soundbites takes over.  As a If we have some key specifics, than we can move to a debate of ideas and further shape those ideas.